Archive for September, 2010
The Importance of Letter Writing in Company History
Corporate blogs are quickly replacing company newsletters as a way to reach out to employees, shareholders, and the general public as well as the press. Some companies have separate blogs for each audience, such as Southwestern Company Consumers . The one thing that blogs and online newsletters have in company is a debt to the tradition of letter writing. Long before the world wide web, even before there were typewriters , companies communicated through letters, from pencil and paper all the way back to quills and even clay tablets.
The history of letter writing stretches back thousands of years. While most business correspondence is about the transaction of business, some companies learned early on that letters could be used for marketing, promotion, recognition and motivation. An entire industry was built on the idea of sending direct sales pleas through the mail. Spam email wouldn’t exist if junk mail hadn’t evolved from the first offer letters sent to potential customers by enterprising businessmen. Sales organizations such as Southwestern Company were some of the first to recognize the value of writing encouraging letters to their sales force to motivate them to work harder and more efficiently. Historically, these letters would be individual, from a manager or corporate officer to a specific salesman or student intern and helped build an solid culture of loyalty and a sense of family between isolated workers and the home office.
Today those letters have evolved into emails, blog entries, and facebook wall posts as well as text messages, twitter updates, and even motivational or education video posts on youtube as companies try to find the most effective and efficient means of communicating with employees, consumers, and anyone with a stake or potential interest in their organization. Just remember that it all started with a letter.
Dot Com and Dot Org Domain Names
Choosing a domain name for your website can be an extremely exciting process, though it can also be somewhat stressful and confusing. The amount of effort and considerations involved in making your decision is usually based on the intent and purpose of the web page itself. If it is a personal site that is primarily intended for family and friends you can easily come up with a favorite topic or maybe even a pet name. Personal identity domains are also popular with private pages, though they can be essential for sites that are intended for professional purposes. If you are a freelance or contract worker then not only will you want your page to look professional but you will also want to be sure that your name stands out and is remembered.
This same idea holds true for businesses. There are endless ideas for great names and available domains . If you are a company and are getting ready to establish your online presence then the first thing you will want to do is check for the availability of your own name. Sometimes a shortened or alternative version can be used. In addition, if you are a not for profit organization than you will absolutely want to consider obtaining a dot org domain name. And while these have historically been reserved for non-profit agencies they are pretty much open to anyone today. However, if you are a not for profit , this is one of the primary ways of demonstrating that to the general Internet traffic. And while the dot org has become widely available it is still used primarily for non-profit and social service or community based organizations.
Immersed and Independent in La Jolla
La Jolla is one of the more popular places to visit in one of the most popular regions of the country. Southern California is known, generally, for its spectacular weather, local cultures that have international reach, as well as for its beaches. Living in La Jolla means having access to not only the ocean, but to an amazing air quality that is hard to match anywhere else. That in part explains La Jolla homes sales, although there is much more to it than even these tempting attributes.
In La Jolla, there are not only all the splendid benefits of the local culture, where the museums and galleries are every bit as lovely as the restaurants, and there’s always more to see. There is also the very convenient proximity to San Diego, and residents in La Jolla are able to enjoy everything about that city as if they lived there as well. It is a bit like living in two of the most interesting cities in Southern California. In La Jolla, however, there is more of a sense of refuge, where the beaches are less crowded. One can truly get away from it all here, all throughout the year. There are tourists, and plenty of contacts with the waking world at large, coupled with enormous opportunity to enjoy quiet moments.
Television, Film and Other Media Applications and Access
The manner in which media reaches the private population has changed drastically in the last decade. And while the news and other information outlets can still be found on your favorite television network , the majority of people get their information on the go. In addition, other television and cable network programs have also adjusted their viewer access structure and it is now possible to watch television and movies on your phone while you’re on your lunch break from work and even on your laptop during a tedious conference meeting.
The changing nature of media presentation has contributed to as well as has been influenced by the continued technological development in media outlets. The presentational capabilities have reached extremes most baby boomers would never have dreamed possible. It truly is a brave new world, and the media is just one example of the amount of applications that are being created for various purposes and uses. Android developers are an essential aspect of most media presentations as well as numerous other business and personal applications. Most people will simply go through life enjoying the amount of media access that continues to become available. Meanwhile, the media sources themselves must remain at the top of the technological developments.
Theatre Costume Design and the Role of the Designer
When it comes to the basic elements of design in theatre production, there are four areas, more or less, that are well-established as ways of controlling the production. Every element of design should, ideally, serve to unify the production in terms of visual and aural appeal. In the classical theatre structures, the designers will work under the director’s supervision, finding a way to make their work match what the director has in mind for the show as a whole.
There are some very interesting exceptions to this. The designer as auteur is something that seems to rise and fall in popularity rather unpredictably. The most recent prominent designer in the theatre who embodies this notion is Julie Taymor . She has gone on to serve as the director of entire productions, as well as films, although her roots are deep in design. Through her fantastic theatre costumes , an entire world is able to come to light.
In some productions, like the Lion King , the world is by and large family friendly. A little menacing perhaps, but always kid friendly. In other works, like Titus Andronicus , there is menace all the way through, and the visual field always suggests that there is more menace on the way. Her costume designs are always augmented by makeup, and designers of this stature can usually help determine, even dictate, the other elements. These include lighting and sound, and all will serve to make the production work as a solid whole.
Menu Covers Need Accurately Reflect the Restaurant
Menu covers are crucial for a restaurant’s bottom-line. The fact that restaurants first impressions are just as important as the service staff and excellent food makes a case for the importance of the menu cover. Menu covers are the first thing in which to create an impact on a customer.
It’s important that the menus remain clean and professional looking and for this reason, covers come in a wide array of materials and styles, ranging from clear stitched and clear vinyl to ones with a more sophisticated feel and look, like leather bound with metal corner tabs. Also, the setting of the restaurants needs to be taken into consideration depending upon if the restaurant is formal or informal. For informal restaurants, a more sophisticated and stylish menu cover will look conspicuous, but instead, the normal range of economy covers like ones with clear panels will do nicely.
For more expensive and formal restaurants, it’s both essential and necessary that the menu covers convey a subtle message of style and grandeur. Restaurant customers really do appreciate the luxurious covers that make them feel royal and posh. Aristocratic menu covers give a distinctive feel and touch, which makes the customer feel assured when it comes to status, quality and enjoyment concerning the restaurant.
San Francisco LovEvolution
The best parts of San Francisco have a way of existing in the mind and in the body at once. The mind holds the history of this remarkable place, making projections toward the future, and experiencing a present. The body is always in the moment, responding to the date being fed into the senses, and they both work together to see a city that is a history and a moving vehicle for an eternal present.
Those who see the city for its complex history of human cycles of evolution, where the trappings of a new way of living were evident just a few decades ago, might be able to see more connections now. Perhaps that cultural moment did die, but perhaps the seeds lay dormant, and the harvesting comes in the form of the LovEvolution . Formerly known as the San Francisco Love Fest, this is a week-long festival of trance music. Guests pay a very reasonably small fee in order to participate in a celebration of life, where the music and the dancer become entwined in consciousness that extends from 120-140 beats per minute .
Travel opens up new horizons, and makes the past become clearer sometimes, having the distance of time, and the recollections in a San Francisco hotel room, where the events of the past might line up just right. It’s a moment that is always present, but also well-traveled by kids with flowers in their hair from another generation.